Case Studies

Providing networking opportunities and Business Development Assistance
Providing networking opportunities and Business Development Assistance

KZG provides business development assistance to The Mercadien Group, a NJ-based accounting and business consulting firm with expertise in a wide variety of service areas and industries.  KZG facilitates networking opportunities for company executives with state, county and local government officials.  KZG keeps the company abreast of ongoing state, county and local political developments which could impact current or forthcoming business opportunities. As a result of KZG’s work on behalf of The Mercadien Group, the company has been well-positioned for several business opportunities throughout New Jersey and has secured new public sector work at the state and local levels in the last several years.

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Providing successful public sector procurement strategies
Providing successful public sector procurement strategies

As the world’s leader in information solution products in both the public and private sectors, Reed Elsevier wants a high level of insight in the area of public sector business development and contract maintenance.

LexisNexis, a subsidiary of Reed Elsevier, publishes twenty-seven state administrative codes and registers in the U.S., and the company has been designated as the official publisher of administrative codes or registers in seven jurisdictions, including New Jersey. Given its extensive experience in this area, LexisNexis wanted to pursue a contract bid to publish the New Jersey Register on behalf of the state’s Office of Administrative Law.

KZG positioned LexisNexis with decision makers at the NJ Department of Treasury, the Governor’s Office and the Office of Administrative Law to inform them of the nuances of the New Jersey Register contract and how a properly-crafted RFP could bring about a more competitive state bidding process. Following KZG’s proactive, targeted outreach, LexisNexis won the right to publish the New Jersey Register andwas re-awarded the contract in subsequent years.

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Employing a multi-faceted regulatory affairs and strategic communications approach to advance industry reform regulations
Employing a multi-faceted regulatory affairs and strategic communications approach to advance industry reform regulations

The underlying factors impacting the cost of auto insurance are complex andNew Jersey’s drivers pay the third-highest premiums in the nation. Legislators and regulators for decades have debated the issues that contribute to these costs, and in 2011, the New Jersey Department of Banking and Insurance (NJDOBI) undertook efforts to revise the regulations that deal with some of the main cost-drivers of the auto insurance system.

As the leading advocacy group for the state’s largest auto insurers, the Property Casualty Insurers Association of America (PCI) needed to be at the table in the development and negotiation of these regulations. Working in conjunction with other auto industry trade organizations on behalf of PCI, KZG met with representatives of NJDOBI, the governor’s office, legislative leadership and other legislators to convey the need for reform that ultimately stabilized insurance costs and maintain a healthy and robust insurance marketplace.

By the end of a 15-month effort, PCI was able to claim several important victories in the final adoption of auto insurance regulations in November 2012.

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Business Development & ProcurementSecuring new business requires more than just good business skills. Winning, managing, and keeping public contracts requires knowledge of rules that govern public procurement and maintaining critical relationships with procurement officials.

At Kaufman Zita Group, we help save you valuable time and money by helping your organization navigate the state’s complex procurement process.

Among our services:

  • Helping you filter bidding opportunities.
  • Assist in crafting communications strategies and tactics to educate key decision-makers on how your organization will best meet objectives.
  • Effectively communicate to procurement officials how a proposed RFP can best be structured to meet the needs of potential bidders and the state.
  • Identify potential competitors in your project space.

Every step of the way, we will provide you with the political and policy intelligence you need to help you better anticipate, prepare for, and respond to the challenges that may arise in securing a business opportunity in New Jersey.