Case Studies

Influencing successful outcomes through grassroots lobbying
Influencing successful outcomes through grassroots lobbying

The issue of marriage equality was a complicated and controversial one. The politics of getting a bill to Gov. Chris Christie’s desk was multi-layered. Convincing legislators to show political courage and vote for a bill that was ultimately vetoed – when their constituent, philosophical and religious beliefs dictated otherwise- was a massive challenge and a huge accomplishment that many thought impossible.

KZG was the lead firm on a team that developed and implemented the legislative strategy that helped to achieve marriage equality in the state of New Jersey on behalf of Garden State Equality, a statewide political advocacy organization that advocates for lesbian, gay, bisexual, and transgender (LGBT) rights, including marriage equality.

From crafting a grassroots campaign that fostered support at the ground level to engaging legislators on both sides of the aisle to helping formulate messaging that mattered, KZG’s comprehensive public affairs strategy provided the necessary momentum that, ultimately, influenced a successful outcome.

X
Securing gubernatorial appointments to state boards, commissions and authorities
Securing gubernatorial appointments to state boards, commissions and authorities

Kaufman Zita Group (KZG) helps our clients secure gubernatorial appointments to the state boards, commissions and authorities that are important to their industry.   We advise our clients about the professional requirements and the political considerations of a position and help them navigate the application process.  Using our network of government and political contacts and leveraging the relationships we help forge between our clients, policy makers and political leaders, KZG ensures our clients’ applications are positioned in the best way to secure approval.

As a result of our efforts, KZG clients serve on a wide array of Boards, Commissions and Authorities including:

  • New Jersey State Board of Optometrists
  • New Jersey Economic Development Authority
  • Board of Trustees of The Richard Stockton College of New Jersey
  • Governor’s Blue Ribbon Advisory Panel on Immigrant Policy
  • New Jersey Cardiovascular Health Advisory Panel
  • New Jersey Teenage Driver Safety Study Commission
  • New Jersey Office on Minority and Multicultural Health Advisory Commission
  • New Jersey Council on Physical Fitness and Sports
X
Joining forces with statewide business associations to secure tax exemptions for New Jersey’s high-tech business sector
Joining forces with statewide business associations to secure tax exemptions for New Jersey’s high-tech business sector

In an attempt to conform to the standards set forth by the Streamlined Sales and Use Tax Agreement, a multi-state agreement to simplify and modernize sales and use tax administration, the state’s Division of Taxation proposed regulatory changes that would have inadvertently forced certain companies to pay, for the first time in state history, sales and use tax on its custom software purchases. This regulatory change, if enacted, would have cost the industry millions of dollars and discouraged these companies from continuing to operate in the Garden State.

On behalf of the world’s largest global shipment and logistics company, the Kaufman Zita Group (KZG) worked alongside a coalition of business interests from across the state to maintain critical sales and use tax exemptions for the purchase and servicing of custom business software. KZG provided our client with access to officials at the NJ Division of Taxation to explain how this regulatory proposal would negatively impact the company and others who also utilized information services technology on a large scale. Together with business advocacy groups, such as the NJ Chamber of Commerce and NJ Business and Industry Association, KZG helped our client successfully convince officials to withdraw their proposal and adopt a more limited regulation.

X
Coalition-building to enact groundbreaking Medicaid reform
Coalition-building to enact groundbreaking Medicaid reform

Seeking to improve health outcomes for Medicaid recipients and reduce costs to taxpayers, the New Jersey Chamber of Commerce enlisted the Kaufman Zita Group (KZG) to help Dr. Jeffrey Brenner, executive director of the Camden Coalition of Healthcare Providers, advance groundbreaking Medicaid reform legislation in New Jersey.

Dr. Brenner has been recognized nationally for his work to reform the healthcare delivery system. His work has been featured on PBS’s Frontline and CBS’s 60 Minutes and in The New Yorker magazine, earning him an invitation to address the nation’s governors at the 2013 National Governor’s Association Summer Meeting.

KZG helped Dr. Brenner and his team of experts refine a legislative proposal, negotiated amendments with various stakeholders and engage the New Jersey Departments of Health and Human Services. KZG helped build a diverse coalition of nearly 30 organizations, which included the business community, labor, public interest advocacy groups, as well as various professional health trade associations. As a result of KZG’s collaboration and outreach, not a single person or entity testified in opposition to the bill and KZG’s efforts at bringing together such a diverse coalition were recognized by legislative leaders.

The legislation, which came to be known as the Medicaid ACO Demonstration Project, provided financial incentives for local healthcare providers to voluntarily form a collaborative – or, an Accountable Care Organization (ACO) – that succeeded in improving healthcare quality and positive health outcomes in a way that reduced costs. The law, the first of its kind nationally, has since served as a model for other states seeking to reduce Medicaid costs significantly.

The bill was signed by Gov. Chris Christie on Aug. 8, 2011. KZG continues to work with Dr. Brenner and his team to reform the healthcare delivery system in New Jersey.

X

Community RelationsOur Community Relations plan begins with a clear understanding of your goals and a concise definition of outcomes against which we can measure progress and success.

Sometimes, our clients are interested in a long-term relationship building strategy that seeks to establish deep and meaningful connections that can be drawn upon when needed. Other times, clients have a particular project or issue that merits swift action. Either way, KZG is uniquely suited to advise our clients on how best to develop and maintain critical local relationships that deliver value, and generate support for your cause.